The Entrepreneur


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Tailored streetwear for urban gentlemen focused on quality and details. With strong influences from rough urban styles and a distinguished touch of old school handicraft, The P Concept Clothing is bringing tailoring to the streets.

The P Concept Clothing’s creative force comes from true love and respect for highest quality, workmanship, details and fitting, giving each piece of clothing a genuine and exquisite personality.

The P Concept Clothing was launched in Sweden, Denmark, France, Belgium, Netherlands as well as in well-known shops in Tokyo and Kyoto – Japan.

The success of the second collection was followed by the “Better Late Than Never” collection, a collaboration with female streetwear brand Nare Nial. This resultet in exciting designs focused on oversizing and classic smooth lines with a truly tailored touch.

The P Concept Clothing has been involved in numerous creative collaborations including clothing, jewellery, photo exhibitions and more. The P Concept Clothing have won numerous awards thanks to a concept reflecting the label’s evolution and happy, loving approach to clothing and the modern gentlemans lifestyle.

* Aug 2007: The P Concept Clothing Black Collection – L.S.C
* Jan 2008: The P Concept Clothing Second Collection – Old Town Gents
* Aug 2008: The P Concept Clothing Black Panthers – Hill Street Gents
* Mar 2009: The P Concept Clothing Better Late Than Never Collection collabo with Nare Nial – Russian Gents

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PortfolioFactory is a young and cool concept with a team of handpicked professionals, all with international experience in fashion and advertising. Our market is mainly Europe and Asia.

PortfolioFactory is first and foremost a creative studio helping amateur, aspiring and established models to create and update their portfolios, offering a wide range of personally designed options tailored to each person’s specific needs.

* Personally designed modelportfolios by professionals
* Direct access to modelagencies and magazines worldwide
* Imagebank specialized in Fashion and Advertising
* Model Castings PortfolioFactory also produce campaigns, catalogues, editorials and much more.

Choose the best, not the rest!

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The P Concept Creative Lounge

The P Concept Creative Lounge works with well established photographers, art directors, graphic designers, stylists and make-up artists.

We offer overall solutions ranging from providing a single photographer for a small photoshoot to arranging large productions involving a whole team of artists.

The P Concept Creative Lounge encourage creativity, unconventional thinking and flexibility.

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Online store with environmental trendy t-shirts in premium quality for men and women. Black only.

Fabrics such as Tencel Eucalyptus with outstanding physical attributes. A thin, silky and comfortable fabric with excellent absorbency.
Products in 100% Naturally Sustainable Bamboo,  characterized by being durable, quick-drying, hypoallergenic, anti-bacterial and with a very soft comfort close to the skin.
All products have an environmental focus and has received quality stamps sush as Fair Wear Foundation, Öko Tex 100 Certification, EU Flower, Organic Soil Association, Carbon Footprint, Earth Positive and Swedish Environmentally Friendly Choice.
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Climate network and Interactive platform linking tomorrows environmentally conscious Swedish companies,
organizations, entrepreneurs, adventurers and visionaries

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A playful conceptual production company in MICRO format executing across continents. One stop shop for visual creations.

Pana Productions creates stunning visuals for any kind of media, exclusively for Medium- and Small sized clients, mainly in fashion and advertising.

What allows Pana Productions to deliver more than just slick productions is our experience as conceptual thinkers. Pana Productions work with sharp and edgy creatives that brings intelligence, curiosity, and discipline so that our clients can receive solutions that performs — beautifully

Whether it be a Tokyo Art Director, ad-agency in Lisbon or a Cali based photographer our network ensures the best possible execution for most briefs and budgets.

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A lifestyle for the 21th century urban gentleman; the Time Traveller. We bring our urban gentlemen into a world of different cultures, continents and eras.

In a genuine & exquisite urban gentlemens shop filled with creativity, love and dancing midgets we are carrying limited collections from unknown, famous and infamous brands.

With a free mind, humor and creativity, we create our own style and our own trends in a distinctive lifestyle concept.
 A concept that blends traditional craftsmanship with today’s stylish urban wear.

The P Concept Online Store offer same products as in the street shops but also a wide range of limited collections and oddities that was hard to find somewhere else.

Here you can find sami-handicraft, taxidermy, fossils, jewellery from Brooklyn, 21oz motoroiled denim from Japan, siamese twins in vax, books, vintage, interior and much more.

* Jan 2008: The P Concept Showroom – Holländargatan 27
* Aug 2008: The P Concept Showroom – Ringvägen 31
* Sep 2009: The P Concept Shop – Artillerigatan 87
* Apr 2010: The P Concept Shop in Shop at Pom Pom Parlour – PUB
* Apr 2010: The P Concept Shop in Shop at In Spe
* Jul 2010: The P Concept Online Shop
* Dec 2010: The P Concept Shop in Shop at Fridhemsgatan 45
* Jun 2011: The P Concept Shop – Kocksgatan 19

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Online store covering the need of a clean, white T-shirt in premium quality and excellent fitting. Nothing more, nothing less. The perfect T-shirt.

According to some, the history of the Tee began in the fleet, or rather in the U.S. Navy, while other historians claim it was workers in the British Royal Navy who wore them under their uniforms in WWI. Others say it was the French army that was first. Either way, the American soldiers preferred comfy shirts in lightweight cotton instead of wool in soldier uniforms … and the rest is history.

Environmental focus and all T-shirts has an Öko Tex 100 Certification.



Stockholm - Sweden
Malmoe - Sweden

T: +46 (0) 737 633 550
E: hej(at)

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