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be curious. dream. break some rules.

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Senior Concept Director & multidisciplinary creator of video, still, digital

strategic and tactical

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BACKGROUND

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Creative Director
Project Manager
Producer
Graphic Designer
Textile Designer
Prop Master
Web Designer
Stylist

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CURRENT

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CRAFTING IDEÁS IN MOVING AND STILL. REINVENTING BRANDS AND STRENGTHEN THEIR POSITION. COMBINING CONCEPT DIRECTION WITH OWN WORK IN PHOTOGRAPHY AND VIDEOGRAPHY. PRODUCING COMMERCIALS, MUSIC-ACTS, BOUTIQUES, CLOTHING COLLECTIONS AND MORE.

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FOUNDER

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THE P CONCEPT – lifestyle boutiques, clothing line and online stores.
PORTFOLIOFACTORY – studio producing portfolios.
Also founder of several online stores in the promowear section.

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I believe in

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emotional storytelling

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Create a strong longterm bond between your brand and your consumer

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Trigger your consumers emotions.

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Bring out a moment from their memory bank.

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The smell, weight and temperature of an object.

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Feet in the wet cold sand.

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Warm touch of a summer breeze.

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The nakedness between two emotions.

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Be true.

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Be honest.

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Be transparent.

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F    P

E    R

A    O

T    J

U    E

R    C

E    T

D    S

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ellos – mitt liv

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mini – countryman

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J & The Jewels

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Be kind. Rewind.

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VOLUNTEER & CAUSES SUCH AS:

Ongoing collaboration with charities
Co-founder of climate network Uppdrag Tellus

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See more

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MOONLAND

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Location Scouting & Production House

A slightly different production house with slightly different location scouting services, which we offer to film crews, advertising agencies, production companies and professional social media creatives

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See more

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